Last week, we were in Bournemouth with our special event for local authorities who have recently become ‘cage-free councils’. Tonight in London, we will be revealing the business leaders we have been working with on new policy commitments to benefit farm animal welfare. The Good Farm Animal Welfare Awards is the public face of our flagship programme with the corporate community. It is designed to engage, inspire and celebrate companies that are doing the right thing for farm animal welfare, food quality and their customers.
Our host for the evening will be Bill Oddie, Britain’s best-loved wildlife presenter and a true boyhood hero of mine. And we have a great cast of big name companies that will be recognised for going cage-free on their eggs, bringing better lives to the chickens reared for meat, or for progressive policies across the board.
So, tonight will be an exciting night of celebration for farm animals. We will see companies leading by example, and will be highlighting how higher animal welfare also enhances food quality. I very much look forward to sharing with you the big names that are helping to put farm animal welfare at the heart of the food industry.
